How to Reduce User Churn After Launch
Mobile games lose 77% of users within three days of download. Post-launch churn rates determine long-term success more than initial download numbers. Reducing churn by just 5% increases profits by 25-95%. Understanding Churn Patterns Critical Churn Windows Churn occurs in predictable patterns across mobile games. Day-1 churn averages 72% across all genres. Day-7 retention drops […]